Earlier today, BlogHer CEO, co-founder and consummate Pioneer Woman kiss-up, Lisa Stone, appeared on CBS This Morning. Norah O’Donnell and Anthony Mason asked compelling questions about the conservative blogging network that compensates members who comply with its strict tenets. From 2009 to 2013, BlogHer paid 5,700 bloggers $36 million. While a minority earn six to seven figures, the average blogger pulls down a measly $200 a month.
How does one gain admission into this exclusive online sorority? According to Lisa, being a “quality storyteller,” taking “great digital photography,” or leading interesting social conversations makes you the perfect candidate. Currently, there are thousands on BlogHer’s waiting list. And what would an interview with Lisa Stone be without a ubiquitous plug for their top performer and shareholder, The Pioneer Woman.
Garnering membership into Alpha Chi BlogHer’s network requires total conformity to upholding what Lisa touts as their “quality guidelines.” In other words, bloggers must agree first and foremost to sell their souls, moderating all comments and deleting any signs of “hate or harassment.” Shine the light on a blogger’s shady practices or lack of integrity as we do the Pioneer Woman, you’ll be labeled a “jealous, hater” and summarily black-balled from consideration.
For those lucky robots, BlogHer offers revenue sharing and reinvestment in their blogs. So if you can pen engrossing content about vibrator shopping or March 14th’s Steak & Blow Job Day or submit this example of excellence in proofreading, then you have what it takes for the mother of all blogging platforms.
Finally, a heartfelt thanks to all who have contributed since we installed our “donate” button last week. In the last few months, as more and more people find us, our site traffic has increased rapidly. To keep The Marlboro Woman operating efficiently, our hosting costs recently doubled. If you like it here and have the means, please consider a donation. It’s anonymous, safe and it will help defray our expenses. Thank you so much guys!